We use cookies to help us improve website user experience.
By continuing to use this site you agree to our use of cookies. See our cookie policy

BUSINESS BLOG

Current news and comment from our business insurance specialists keeping you updated with Premierline Direct news and industry developments across key issues.

How to write killer website and marketing copy

Written words in business are as important as they have ever been. This is despite the fact that businesses now all operate in a digital, multi-media marketplace. Good, clear writing is vital whatever business your website or marketing material is promoting. Using words effectively will distinguish you from the opposition, whether you’re running a pub or plumbing business, restaurant or retail outlet.

Featured article one

Latest blog

How to write killer website and marketing copy
Monday, April 22, 2013 | Tags: Sales and Marketing  Online Marketing 

Author - Robin Bowman, Senior Business Editor

Written words in business are as important as they have ever been.

This is despite the fact that busine...

How to write a killer business plan
Thursday, April 18, 2013 | Tags: Sales and Marketing 

Author - Robin Bowman, Senior Business Editor

We’ve all seen Dragons’ Den. What the contestants are basically doing is pitching a business plan.  Not in any...

George Osborne’s budget – a plan for business growth?
Tuesday, April 02, 2013 | Tags: Budget  Economy  George Osbourne  Plan for Business  SMEs  Jobs 

Author - Robin Bowman, Senior Business Editor

The budget never pleases everyone – not even in good economic times. But there was general approval in the busi...

Becoming a commercial landlord - some key points to keep in mind
Wednesday, February 13, 2013 | Tags: Property Owners  Landlords Insurance 

Author - Robin Bowman, Senior Business Editor

Like any investment, there are pluses and minuses when it comes to property.  But property does have one big po...

What to consider when buying a franchise
Thursday, January 10, 2013 | Tags: Small Business 

Author - Robin Bowman, Senior Business Editor

For many people who think about launching a business, buying a franchise seems like a strong optio...

Is your business ready to go paperless in 2013?
Thursday, January 10, 2013 | Tags: Economy 

Author - Robin Bowman, Senior Business Editor

The idea of an office without paper is anything but new. In fact, it goes back at least 40 years – pretty much ...

Flooding and your business - How to plan for the worst
Wednesday, December 05, 2012 | Tags: Security 

Author - Robin Bowman, Senior Business Editor

Flooding never seems to be out of the news for long. And it looks likely that in the UK we are all...

Slow recovery of sales market boosts rental market
Tuesday, December 04, 2012 | Tags: Property Owners 

According to ARLA (the Association of Residential Letting Agents) the rental market in the UK is currently experiencing a boost due to the poor sales market. In September 2012 ARLA stated that “...

Archive